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Showing posts from May, 2023

Week 7: How AI can help Scale a Business

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 Nolan Fasel  Throughout this class I have been thinking about ways that AI can help scale a business and allow it to grow to its max potential. There are many different things that it can do that will help grow the business in the end. One example is WIX ADI, an AI website builder. When it comes to starting a business one of the hardest things to do is start a website and know how to design it to get the attention of the customer. The way it builds a website is much quicker and efficient then if the owner of the business was to sit down and do it themselves. WIX ADI the user of the AI simply has to answer a couple questions about the business, industry, and design preferences. Once that is done the AI generates a customized layout, design, and content. The way that it does this is through analytics and statistics that the user would most likely not know on their own. It uses user input, incorporating relevant industry- specific features, and generating a visually appealing and functio

Week 7: The Ever-Changing Landscape of SEO: Why Staying Updated with Search Engine Changes is Crucial

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Nolan Fasel Search Engine Optimization (SEO) is an essential aspect of digital marketing that plays a significant role in improving a website's visibility and driving organic traffic. However, the field of SEO is constantly evolving, and search engines like Google and Bing regularly update their algorithms, making it essential for marketers and website owners to keep up with these changes. In this blog post, we will discuss why it is crucial to stay updated with updates and changes to search engines and how it can positively impact your SEO efforts. Adapt to Algorithmic Changes Search engines use complex algorithms to determine the ranking of websites in search results. These algorithms are continuously refined and updated to deliver more relevant and accurate results to users. Staying updated with search engine changes enables you to adapt your SEO strategies accordingly, ensuring that your website remains in line with the latest ranking factors. For example, Google's algorith

Week 6: How AI can help Change the Future of Sports

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Nolan Fasel  With how far AI has come over the last couple of years it is easy to say that it will continue to develop just based off of what we have seen so far. However, I believe that it is going to keep getting bigger and bigger than we truly thought. One way that this can happen is through the world of sports. Sports are something that bring all kinds of people together and that is why AI could be so useful in that area. There are so many different aspects of sports that could benefit from AI. For example, statistics in every sport, fan experience, and athlete training and injury prevention.  Statistics and AI One way that AI can help further statistics and make analysis better is by being able to analyze vast amounts of data faster than a human. It can provide coaches, athletes, and teams with valuable insights into performance patterns, opponent tendencies, and optimal strategies. Through machine learning algorithms, AI can uncover patterns and trends that humans may overlook, l

Week 6: Why Rank of your Keywords are so Important

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Nolan Fasel  In today's digital age, having a strong online presence is crucial for businesses to thrive. Search engine optimization (SEO) plays a pivotal role in enhancing visibility, driving organic traffic, and increasing conversions. One of the key factors that determine the success of SEO is the rank of keywords. In this blog post, we will explore the importance of keyword rankings and how they impact the overall SEO strategy. Increased Organic Traffic Keyword rankings directly influence the amount of organic traffic a website receives. When a user searches for a specific keyword or phrase on search engines like Google, they are more likely to click on the top-ranked results. Studies have shown that websites listed on the first page of search results receive the majority of clicks, with the top three positions capturing the lion's share. Therefore, by securing higher keyword rankings, businesses can attract a larger audience, resulting in increased organic traffic to their